jejuni from fecal or rectal swabs 21. described below and will be used in the laboratory exercise. Selective marketing attempts to eliminate guesswork and waste in small business marketing and replace it with precisely targeted efforts. Types of culture media.pptx 2 1. Selective and Differential Media 5.2 Reproduction, Growth, and Survival: The Prokaryotic Three of the more common selective and differential media are . Basal media are those that may be used for growth (culture) of bacteria that do not need enrichment of the media. What Is Selective Marketing?. PPT presentation of microbiology lab exercise teaching students about specialized differential and selective bacterial growth media: MacConkey's MAC, Mannitol Salt MSA and Blood Agar BAP. Selective media allow certain types of organisms to grow, and inhibit the growth of other organisms. Media classification and function Selective - Contain inhibitory agents that are inhibitory to all organisms except those sought Differential - Contain factors that allow bacterial species to manifest certain metabolic characteristics that distinguish them from other species. ROUTINE LABORATORY MEDIA . Selective medium is agar based (solid) medium so that individual colonies may be isolated. 1. For example, organisms that can utilize a given sugar are easily screened by making that sugar the only carbon source in the medium. Examples of Selective media • Campylobacter Agar (CAMPY) is used for the selective isolation of Campylobacter jejuni subsp. b. Enrichment culture medium. Selective marketing can reduce the cost of your small-business marketing while increasing … The main difference between selective and differential media is that selective media are used to isolate a particular strain of microorganisms whereas differential media are used to identify and differentiate a closely-related group of microorganisms. Examples of selective media include: Thayer Martin Agar used to recover N. gonorrhoeae contains antibiotics; vancomycin, colistin and nystatin. When the same approach is employed for liquid culture medium, it is called enrichment broth. Selective Differential Media - Free download as Powerpoint Presentation (.ppt), PDF File (.pdf), Text File (.txt) or view presentation slides online. dgdrb BASAL MEDIA. TYPES OF CULTURE MEDIA MANNITOL SALT AGAR (MSA) SELECTIVE MEDIA AND DIFFERENTIAL MEDIUM Dr Yousef Elshrek 2. • MANNITOL SALT AGAR (MSA) • Mannitol salt agar (MSA) is both a selective and differential medium used in … Selective media such as TCBS Agar used for isolating V. cholerae from fecal specimens have elevated pH (8.5-8.6), which inhibits most other bacteria. • L.J IS A SOLID MEDIUM USED FOR MTB LOWEINSTON JENSON 22. On the other hand, View Selective and Differential Media fall 2018 (1).pptx from BIOLOGY MISC at Henderson State University. Selective medium is designed to suppress the growth of some microorganisms while allowing the growth of others. Some media are both selective and differential, that is, they are able to select against the growth of certain organisms while the organisms that do grow may exhibit some differential growth characteristics. 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